Unlock the power of AI with Smartwriter: Create personalized cold emails and LinkedIn messages that convert, generate leads, increase sales, and boost customer engagement.

Our Review Rating System

We employ a 5-star rating system for all the AI tools we review to give you a comprehensive idea of the overall utility of each tool.

  • Five stars: Editor’s choice
  • Four stars: An excellent choice
  • Three stars: Meets some of our standards
  • Two stars: Doesn’t meet our standards
  • One star: Not recommended

Our team has awarded Smartwriter an overall rating of 4 stars because it created high-quality email content, and had a user-friendly interface, data accuracy, template variety, and good value for money.

What is Smartwriter AI?

Smartwriter AI

Smartwriter is an advanced email marketing tool that utilizes artificial intelligence and machine learning to generate highly relevant copy and streamline the entire outreach and content creation workflow.

By automating the email writing process and intelligently targeting individual recipients, Smartwriter aims to improve open and reply rates while saving time for marketing professionals and businesses alike.

How Smartwriter Works

Smartwriter AI

Smartwriter operates as a smart writing assistant, writing personalized emails based on user inputs and data points from integrated sources like CSV files and LinkedIn profiles.

Smartwriter harnesses the power of Open AI's GPT-3 model, also known as Generative Pre-trained Transformer.

Smartwriter uses deep learning networks to absorb knowledge from millions of diverse human writing styles and generates exceptional written content that rivals human writing in terms of uniqueness and quality.

To train its GPT-3 model, Smartwriter.AI utilized datasets comprising billions of tokens from various sources, including 410 billion Common Crawl, 19 billion WebText2, 12 billion Books1, 55 billion Books2, and 3 billion Wikipedia tokens.

Equipped with this highly advanced AI model, Smartwriter.AI can produce distinctive and attention-grabbing text for email marketing, Google Ads copies, Facebook Ad copies, Instagram content, LinkedIn emails, and more.

It can also assist users in creating blog content by generating outlines, crafting titles, and expanding on different topics.

How to Access Smartwriter

Smartwriter AI

Smartwriter is a web-based application hosted on the cloud, so it can be accessed from any device equipped with a web browser without the need for a specific operating system.

We simply had to input our prospect's URL and Smartwriter took care of all the research work and created content for that particular prospect.

There are also no minimum software or hardware requirements necessary to run the app, ensuring seamless accessibility and usability across various devices.

Some of the templates included are the Google Review Icebreaker Generator, Value Proposition for Product/Service Sales, Gmail marketing email intro lines, High-converting email subject lines, Shopify product title generator, and many more.

These templates provide users with a wide range of options to efficiently and effectively generate various types of content for their marketing and communication needs.

Key Features of Smartwriter

Here are some of the main features of Smartwriter that we found to be impressive:

  • Personalized Cold Email Outreach

    Smartwriter has an individual email targeting tool that analyzes prospect data and generates personalized emails based on the specific marketing campaign and topic.

    The tool goes beyond standard personalization and injects company-based customization, tailored product pitches, and compelling subject lines to enhance cold email conversion rates.

    This comprehensive approach ensures that each cold email resonates with recipients and yields better engagement.

  • Personalized LinkedIn Lead Gen

    Smartwriter employs a robust 6-step SMTP validation process to confirm the validity of LinkedIn email leads, instead of having you spend half an hour on the research of one lead.

    In addition, it performs real-time profile scans and updates a centralized database, ensuring that essential details like position, company, requirements, and job information remain up to date.

  • Deep Enrichment

    Enriching your CRM contact list traditionally requires substantial time and effort, with human-based research on a single lead taking more than 45 minutes.

    Smartwriter redefines this process by accomplishing this in a mere 15 seconds.

    We liked that the tool not only scours the entire internet to source unique attributes about your leads but it searches a staggering 2.3 billion website pages per lead, effectively enriching your CRM with up-to-date and comprehensive lead data.

  • Automated SEO Backlink Outreach

    Enhancing your website's organic traffic and securing a prominent position on Google's SERP requires effective SEO backlinking. However, crafting personalized backlink request emails can be a time-consuming and arduous task.

    Smartwriter can thoroughly scan all website blogs within minutes, swiftly gathering relevant information to generate personalized backlink request emails tailored to each individual blog.

    With Smartwriter's automated approach, all you need to do is send out personalized backlink request emails, saving valuable time and effort while boosting your website's SEO and organic traffic potential.

  • Blog Content

    This AI tool offers a dedicated Smartwriter content flow template designed to write blog post ideas and content. With this unique feature, you can effortlessly generate outstanding blog outlines by tapping into millions of Google search data related to your chosen topic.

    With Smartwriter, we were able to compose attention-grabbing introductory paragraphs and SEO-optimized meta tag descriptions to ensure that your blog posts also perform well in search engine rankings.

    Furthermore, Smartwriter's advanced AI engine excels in expanding your blog topics into high-quality text content, guaranteeing originality and zero plagiarism.

  • Email Verification Tool

    Sending marketing emails without seeing any increase in replies or sales can be frustrating, especially if the email addresses used as leads are incorrect or outdated.

    To address this challenge, Smartwriter offers a robust email verification tool that ensures the accuracy of your prospect's or lead's verified emails.

    You can verify the authenticity of each email address, significantly improving the deliverability of your marketing campaigns and you will avoid wasting resources on emails that may never reach their intended recipients.

    Once you have confirmed the validity of the email addresses, you can confidently add them to your email campaigns to promote your brand, product, or service.

  • LinkedIn Chrome Extension

    By using the LinkedIn Sales Navigator, users can access thousands of qualified leads at no cost. This valuable resource allows users to find verified emails and obtain enriched LinkedIn data, enabling personalized content generation tailored to both companies and individuals.

    With access to such comprehensive and verified information, users can enhance their marketing strategies and establish meaningful connections with their target audience.

  • Sales Development Solutions

    Smartwriter can be a game-changer for sales teams, generating product descriptions and assisting in booking meetings with prospects.

  • Content Generation

    The tool can also be used to create blog articles and other content, saving content creators valuable time and effort.

  • Data Protection

    Smartwriter prioritizes data protection, ensuring that all user data is handled securely and that any unwanted information is immediately deleted.

Pricing Options

Smartwriter AI

Smartwriter offers a range of pricing options to cater to the needs of different users, from individual marketers to large marketing teams and agencies.

Basic Plan

Price: $59/month (Discounted price: $49/month)

  • Perfect for marketers and scale-up businesses
  • Up to 15 personalized lines per lead
  • 400 Leads (credits) for usage
  • Full access to all AI tools
  • AI Email Generator for automated email creation
  • LinkedIn Personalisation Outreach for targeted LinkedIn communications
  • Use for both Outreach and Copywriting purposes
  • Unlimited credit roll-over with credits that never expire
  • Unlimited projects for diverse marketing campaigns
  • Export AI content for seamless integration into marketing strategies

Popular Plan

Price: $149/month (Discounted price: $124/month)

  • Perfect for marketers and scale-up businesses seeking more extensive outreach capabilities
  • Up to 15 personalized lines per lead
  • 1200 Leads (credits) to target a larger audience
  • Full access to all AI tools
  • AI Email Generator and LinkedIn Personalisation Outreach included
  • Use for both Outreach and Copywriting purposes
  • Unlimited credit roll-over with credits that never expire
  • Unlimited projects for managing multiple campaigns simultaneously
  • Export AI content for seamless integration into marketing materials

Pro Plan

Price: $359/month (Discounted price: $299/month)

  • Perfect for agencies and large marketing teams with higher outreach demands
  • Up to 15 personalized lines per lead
  • 3500 Leads (credits) for extensive outreach campaigns
  • Full access to all AI tools, ensuring comprehensive marketing support
  • AI Email Generator and LinkedIn Personalization Outreach for efficient communications
  • Use for both Outreach and Copywriting purposes to cover diverse marketing needs
  • Unlimited credit roll-over with credits that never expire, offering maximum flexibility
  • Unlimited projects for managing numerous clients and campaigns effortlessly
  • Export AI content for easy incorporation into marketing strategies

Smartwriter's pricing options provide a user-friendly experience with flexible plans to suit various business sizes and marketing requirements.

Smartwriter also offers a 7-day free trial plan, which you can use to explore all the features of the tool and send 1000 emails per hour for free.  

Whether you're an individual marketer or part of a large marketing team, Smartwriter's advanced AI tools can elevate your email marketing and outreach efforts to new heights.

Pros and Cons of Using Smartwriter

Here are some of the advantages and limitations we think you should consider when making plans to sign up for one of the subscription plans for Smartwriter.


Saves time and effort in writing personalized emails.

Simple user interface.

Provides numerous features for email marketing, content generation, and lead generation.

Offers data protection compliance, adhering to relevant data protection laws.

Supports personalized LinkedIn outreach, allowing users to build strong relationships.

Enhances open and reply rates, increasing the success of email marketing campaigns.


Lack of 24/7 customer support may be a drawback for users who need immediate assistance. Some users have even complained of "zero customer support".

Some users might find the tool challenging to navigate due to the multitude of different features.

Alternative AI Writing Tools to Write Cold Emails

If you are looking for alternative reliable products that serve similar purposes, we also tested and reviewed some other popular AI content generators.


Mailshake is a powerful email outreach and cold emailing tool designed to simplify and optimize the outreach process. It offers features like content generation, personalized email sequences, automated follow-ups, and A/B testing for email campaigns.

The tool also provides analytics to track email open and reply rates, helping users measure the success of their campaigns. Mailshake is a similar tool to Smartwriter, ideal for sales teams and marketing professionals who require a robust and easy-to-use platform for personalized cold email outreach. is another popular email automation platform that combines email outreach, calls, and tasks in one integrated solution. It offers features like AI-powered email personalization, follow-up reminders, and automatic lead detection. The tool also integrates with CRM systems for seamless contact management. is best suited for sales teams and B2B lead generation efforts. Its AI-driven personalization and automation features enable users to efficiently manage and nurture leads, resulting in higher response rates and increased conversions.


Flowrite is an AI-powered tool that generates personalized content, including emails, blog posts, and social media posts. The tool uses advanced language models to generate human-like content quickly and effortlessly.

Flowrite is perfect for content creators, marketers, and businesses seeking a reliable AI writing tool. Its focus on content generation makes it an excellent choice for crafting engaging blog posts, email copies, and social media content with a natural conversational tone.


Writecream is a very good content generator that offers a wide range of over 30 content generation tools and allows users to create various types of content quickly and efficiently.

The platform provides tools for generating high-quality content, product descriptions, personalized emails, blog articles, social media posts, and more. The best part is that Writecream offers these features for free.

Key Takeaways

Smartwriter stands out as a solid AI copywriter which drastically simplifies the email marketing process.

With its cool features and the ability to generate personalized emails, improve open and reply rates, and streamline lead generation efforts, the tool drastically reduces time and effort for marketing professionals and businesses.

Despite a few drawbacks, we find it to be a very decent app and its personalized outreach capabilities make it a strong contender in the email marketing space.

If you're looking to optimize your email marketing strategy, make your message stand out, and establish meaningful connections with your audience, Smartwriter is a huge time saver and worth considering.

Rating 4/5

How We Tested Smartwriter AI

Our team of experts at AI Product Reviews rigorously tested Smartwriter AI, assessing its capabilities across several key criteria. Here's a look at the criteria we used and our professional opinions:

1. Email Content Quality: We evaluated the quality of the email content generated by Smartwriter AI. Our team found that the tool consistently produced well-written and engaging emails. The content was not only unique but also tailored to the recipient and campaign objectives.

2. User-Friendliness: We assessed the user-friendliness of Smartwriter AI's interface and features. Our experts noted that the tool offers an intuitive and straightforward user interface. Even users with minimal technical expertise can easily navigate and utilize its wide range of functions. This user-friendliness contributes to a seamless and efficient workflow.

3. Data Accuracy and Enrichment: We examined Smartwriter AI's data accuracy and enrichment capabilities, particularly in LinkedIn lead generation. Our team found that the tool's SMTP validation process was highly accurate, saving users valuable time in verifying email leads. Additionally, the tool's ability to enrich CRM contact lists with comprehensive lead data was impressive, ensuring that marketing efforts are based on up-to-date information.

4. Template Variety and Customization: We analyzed the variety of email templates and customization options provided by Smartwriter AI. Our experts discovered that the tool offers a diverse selection of templates for different marketing purposes. Users can easily customize these templates to align with their brand and campaign requirements.

5. Pricing and Value for Money: Our assessment revealed that the tool offers flexible pricing plans tailored to the needs of various users, from individual marketers to large marketing teams and agencies. The inclusion of unlimited credit roll-over and a 7-day free trial plan enhances its value proposition, allowing users to explore its capabilities without commitment

FAQs About SmartWriter

Now, let's also look at some of the frequently asked questions about using Smartwriter.

What does SmartWriter AI do?

Is there a free AI that writes emails?

Is there an AI that sends cold emails?

Is there an AI that can find email addresses?

Can you use Smartwriter for free?