Discover the power of Second Nature AI, a sales training software that utilizes conversational AI to engage in real conversations with sales reps. Enhance sales call performance, train new reps, and receive personalized coaching. Success awaits.

Our Review Rating System

We employ a 5-star rating system for all the AI tools we review to give you a comprehensive idea of the overall utility of each tool.

  • Five stars: Editor’s choice
  • Four stars: An excellent choice
  • Three stars: Meets some of our standards
  • Two stars: Doesn’t meet our standards
  • One star: Not recommended

Our team of experts has awarded this AI tool an overall rating of four stars, marking it as an excellent choice. Its dynamic virtual pitch partner, Jenny, and real-time feedback mechanism stand out as invaluable tools for sales training. The platform effectively bridges the gap between theory and practice, boosting sales representatives' confidence and proficiency. While it may lack some customization options and multi-language support, Second Nature proves to be a formidable asset for businesses seeking to enhance their sales team's performance.

Overview of Second Nature

Second Nature

Our team embarked on a comprehensive exploration of Second Nature, a cutting-edge conversational sales training platform that introduces the dynamic virtual pitch partner, Jenny. This tool is tailored for sales representatives and leaders striving to expedite sales quota achievements. Through rigorous testing, we dissected its features to present a thorough overview.

Live Conversations and Coaching for Sales Reps

The hallmark feature of Second Nature is its ability to facilitate live conversations and coaching sessions for sales representatives. Jenny, the virtual pitch partner, engages with sales reps based on their unique playbooks and talk tracks. Our team conducted a series of simulated sales conversations with Jenny, focusing on key topics, objections, and customer interactions. The results were remarkable – Jenny provided real-time feedback, pinpointing areas for improvement and bolstering our confidence in customer interactions.

Gamification for Engaging the Whole Team

Second Nature

The incorporation of gamification adds an interactive layer to the training experience. Our team eagerly embraced the challenges presented by Jenny, simulating actual sales conversations to exercise our selling prowess. The charts and leaderboards that tracked our progress tapped into our competitive spirit, motivating us to strive for improvement continually. This feature not only made learning enjoyable but also fostered a sense of camaraderie and healthy competition among team members.

Sales Enablement with Built-in Learning Management System

Second Nature's integrated Learning Management System (LMS) stood out as a powerful tool for sales managers. Our team was able to create tailored courses with videos and assign tasks to each tester, allowing for flexible, on-demand practice sessions. The safe learning environment encouraged us to make mistakes and refine our skills without the pressure of real-world scenarios. This comprehensive system, complete with simulations and certifications, proved invaluable in honing our sales proficiency.

Soft and Hard Skill Assessments with Reports

The tool's sophisticated assessment capabilities provided a deep dive into both soft skills, such as presentation style, and hard skills like product knowledge. Our team received personalized reports that illuminated areas of strength and areas that required further attention. This feature will prove instrumental in guiding sales managers towards targeted coaching sessions, ensuring each rep receives the tailored support needed for improvement.

Various Modules for Different Sales Simulation Types

Second Nature

Second Nature's versatility shone through its array of simulation modules. We honed our skills in video call simulations, gaining the confidence to lead real video calls seamlessly. Additionally, the tool facilitated the fluent presentation of corporate decks, with Jenny delivering interactive feedback. The ability to record and receive immediate feedback on our pitches provided invaluable insights, bolstering our overall presentation abilities. Finally, the tool proved invaluable in perfecting product demos through screen share demos and interactive coaching from Jenny.

Integrations with Salesforce

The Salesforce integration offers a seamless workflow for sales teams. Our team tested this integration by accessing all Second Nature features directly within Salesforce, eliminating the need to switch between platforms. This not only saves valuable time but also increases overall efficiency. The integrated data from Salesforce and Second Nature allows sales managers to gain a comprehensive view of team performance, enabling them to make data-driven decisions to boost sales outcomes.

Customized Reports and Opportunity Tab

The ability to generate customized reports within Salesforce provides an additional layer of insight, giving teams the ability to track progress towards revenue and training goals in one centralized location. The Opportunity Tab feature is particularly beneficial, providing just-in-time learning suggestions tailored to specific sales scenarios. This ensures that each seller feels well-prepared and proficient in every situation, ultimately leading to more successful interactions.

In our extensive testing of Second Nature, each feature demonstrated its unique value in refining sales proficiency. From live coaching sessions with Jenny to the gamified learning experience, the platform left an indelible mark on our sales training journey. The integration with Salesforce streamlined our workflow, providing a holistic view of sales performance. The tool's adaptability to different sales simulation types showcased its versatility.

Ultimately, Second Nature AI proved to be a comprehensive and effective solution for sales training. Its innovative approach, coupled with personalized coaching and assessment capabilities, sets it apart as a leader in the field.

Pros and Cons of Second Nature

Second Nature presents a robust suite of features tailored to enhance sales training and proficiency. However, like any tool, it comes with its set of strengths and limitations. Here, we dissect the pros and cons of Second Nature based on our extensive testing and evaluation.


Simulation of Actual Discussions: Second Nature's ability to simulate real sales conversations is a game-changer. Through interactions with the virtual pitch partner, Jenny, sales representatives gain valuable experience in handling diverse customer scenarios. This feature effectively bridges the gap between theory and practical application.

Safe, Low-Pressure Environment: The tool provides a secure space for reps to practice without the fear of real-world consequences. This low-pressure environment encourages experimentation, allowing reps to refine their skills without the risk of compromising actual sales opportunities.

Real-Time Feedback: One of the standout features of Second Nature is its capacity to offer immediate, actionable feedback. This real-time guidance allows reps to make necessary adjustments on the fly, fostering a continuous cycle of improvement.

Increases Reps' Confidence: Through consistent practice and feedback, Second Nature bolsters the confidence of sales representatives. This newfound assurance translates directly into customer interactions, leading to more impactful and successful engagements.

Performance Insights for Leaders: Sales managers benefit from comprehensive reports that shed light on individual and team performance. These insights enable targeted coaching and development initiatives, ensuring that each rep receives the support they need to thrive.

Customizable Avatars for Training: The ability to personalize the virtual pitch partner enhances the training experience. Sales reps can tailor their interactions with Jenny to mirror specific customer personas, allowing for a more tailored and effective approach.

Available Anytime, Anywhere: Second Nature's accessibility is a significant advantage. Sales reps can engage with the platform at their convenience, enabling flexible training schedules that align with their workflow.

Compliance and Certifications: The platform supports compliance initiatives by providing a controlled environment for training. Additionally, reps can attain certifications after completing learning units, further validating their proficiency.


No Multi-Language Support: As of our testing, Second Nature primarily supports English. This may pose a limitation for businesses with multilingual sales teams or a global customer base.

Limited Trainer Selection: The reliance on Jenny as the virtual pitch partner may limit diversity in coaching styles and approaches. Some users may prefer a wider range of trainer personas to cater to different learning preferences.

Tokens-Based Pricing: The pricing model, based on tokens, may require careful budgeting and allocation to ensure consistent access to the platform. This may be a consideration for organizations with tight financial constraints.

Alternatives to Second Nature

While Second Nature offers a comprehensive solution for sales training, it's essential to explore alternatives that cater to specific business needs and preferences. Here, we highlight four noteworthy alternatives, each with its unique strengths and capabilities.

Wonderway AI Coach

A formidable contender in the realm of sales coaching tools, Wonderway AI Coach leverages AI to analyze sales calls, automate quality assurance, and provide personalized feedback to sales reps. Our team was particularly impressed by its ability to generate coaching scorecards for each call, offering a comprehensive overview of performance against established sales playbooks. This feature proved invaluable in streamlining coaching efforts, enabling managers to focus on high-impact areas. Additionally, Wonderway integrates seamlessly with call recording tools, enhancing its versatility and accessibility.

One standout aspect of Wonderway AI Coach is its emphasis on call transcript security. The tool employs robust encryption, access controls, and secure connections, instilling confidence in its ability to protect sensitive information. Through our testing, we found Wonderway AI Coach to be a robust alternative, particularly for businesses placing a premium on call analysis and quality assurance.


Distinguishing itself as an AI sales assistant, Fine-tuner is designed to accelerate sales processes without the need for coding or extensive technical expertise. Our team was impressed by its user-friendly, no-code interface, which empowers even those without a technical background to build AI agents. The tool offers a range of pre-built templates and step-by-step guidance, allowing for seamless customization to align with specific business objectives.

One of Fine-tuner's standout features is its ability to fast-track the development of AI agents, eliminating the need for lengthy development cycles and specialized machine learning teams. This makes it an attractive option for businesses seeking to implement intelligent solutions swiftly and efficiently. Our testing revealed Fine-tuner to be a powerful tool for businesses aiming to scale their AI capabilities without the associated resource investments.

SalesMind AI

SalesMind AI stands out as an AI-powered platform focused on automating and optimizing sales processes. Our team was particularly impressed by its personalized prospecting capabilities, enabling deep prospect analysis for precise targeting. The tool's automated replies feature streamlined communication, allowing reps to respond promptly with pre-defined messages.

Advanced analytics offered by SalesMind AI provided valuable KPIs for data-driven decision-making. This level of insight proved instrumental in refining prospecting strategies and optimizing outreach efforts. Additionally, the platform emphasizes team collaboration, centralizing and streamlining prospecting efforts for maximum efficiency.

Jason AI

Jason AI positions itself as a sophisticated conversational AI tool tailored for B2B sales processes. Our team was intrigued by its role as a personal assistant to sales teams, streamlining the engagement cycle and freeing up valuable time for more complex tasks. The tool's ability to handle the entire outreach process, from initial contact to follow-ups, showcased its potential in optimizing sales workflows.

One of Jason AI's standout features is its adaptability to different sales scenarios, ensuring seamless interactions with a diverse range of customers. This level of versatility is particularly valuable for businesses with varied customer personas and communication preferences. Our testing revealed Jason AI to be a valuable asset for businesses seeking to streamline their outreach efforts and drive greater efficiency in their sales processes.

In conclusion, while Second Nature offers a comprehensive solution for sales training, these alternatives provide a range of specialized capabilities that may better suit specific business requirements. Whether prioritizing call analysis, automating sales processes, or optimizing prospecting efforts, each alternative brings its unique strengths to the table. It's recommended that businesses carefully evaluate their individual needs and objectives to determine which alternative aligns most closely with their goals.

How We Tested Second Nature

Our evaluation of Second Nature was conducted with meticulous attention to detail, focusing on key criteria that are paramount for an effective sales training tool. The following four criteria were central to our assessment:

Live Interaction with Jenny: We engaged in live conversations with the virtual pitch partner, Jenny, to gauge the tool's ability to simulate real-world sales scenarios.

Speed and Ease of Use: We meticulously examined the platform's responsiveness and intuitive interface to ensure that it facilitates seamless interactions for sales representatives.

Feedback Accuracy and Timeliness: We assessed the accuracy and promptness of the feedback provided by Jenny, aiming to determine its efficacy in guiding reps toward improvement.

Integration with Salesforce: We evaluated the integration with Salesforce to gauge how effectively it streamlined the workflow and provided a cohesive platform for sales activities.

Final Thoughts on Second Nature

After a thorough examination of Second Nature, our experts conclude that it stands as a pioneering force in the realm of sales training. With its virtual pitch partner, Jenny, it offers a dynamic platform for live coaching, propelling sales reps towards success. The gamification element adds an engaging layer to the learning process, enhancing team performance. While it excels in its niche, it's important to consider alternatives based on specific business needs. Overall, Second Nature proves to be a valuable asset, demonstrating its potential to significantly impact sales proficiency and success rates.

Rating 4/5

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